New World Thinking
We specialise in revenue generation and consumer engagement.
We work with brands, sporting teams, leagues and athletes.
We were created for the post covid world of business and sport. We are advisors in a whole new ball game.
We are about generating real business outcomes and game changing plays.
We will streamline what you need and take your brand to new heights. We're about real results.
We are not for everyone, but we are for those who want to stand out in the crowd.
meet the FOUNDER
Andrew McShea is a senior sports executive with 20 years experience working for leading consumer and sporting brands including Johnnie Walker, Smirnoff, Guinness, Bundaberg Rum, Goodlife Health Clubs and the Brisbane Heat.
Andrew has an award-winning track record of revenue generation, innovation, commercialisation and digital success.
new business partnerships. COMMERCIAL STRATEGY. ticketing & membership.
CONSUMER & FAN STRATEGY. MARKETING
& BRAND. PROJECT CONSULTING. DIGITAL & INTEGRATED CONTENT.CREATIVE SERVICES.